Understanding Business Customer Attitudes Towards Data Privacy and Data Sharing

Assignment under the Market Research MR130001 Agreement Contract.

The aim of this research is to understand business concerns around data privacy and security and to support the viability of proposals for a Single Business Service. This includes understanding the concerns customers may have with regard to their data being shared across government; whether and how these concerns differ according to the type of data involved, which bodies it is shared with, and for what purpose the data is shared; and how these are best addressed.