Consultancy Support-Travel Trade Product Development - AWARD

WMGC are seeking to appoint a Tourism Consultant/Specialist who has extensive experience of working within the travel trade sector and has significant experience of supporting businesses to get product ready for market and can advise attractions, experiences, and accommodation providers (and any other relevant tourism businesses) on the best route to market / B2B distribution networks for their business.

The Travel Trade Consultant will work alongside WMGC's Travel Trade Manager to:

o Work with visitor, cultural and sporting attractions, experiences and accommodation providers across the West Midlands to support them in becoming 'export ready' - which includes helping them to shape and develop new product with knowledge of the target market in mind.

o Support businesses in distributing their product through appropriate B2C channels, such as Tourism Exchange Great Britain (TXGB).

o Be available to support the Travel Trade manager in educating tour operators/travel buyers of West Midlands destinations & products within our key target markets.

o Support the development of new travel trade ready themed itineraries, new sales collateral and the creation of sales and training decks, to showcase the region in visual and copy format.

o Lead generation and operational support in arranging and delivering travel trade buyers/operators FAM visits to the West Midlands.

o Propose and lead on travel trade press/ articles and trade press visits