Identify th eMost Effective Forms of Knowledge Exchange

To investigate how knowledge about sustainable practices is best transferred to farmers. The test aims to establish the extent to which innovative digital media in the form of videos and audio recordings are an effective medium for farmer-farmer and researcher-farmer learning about sustainable farming practices. In the context of the digital tools being investigated the aim is to demonstrate the most effective format of knowledge exchange in place of non-digital methods (e.g. farm walks, advisors, events)