# Social Media Management Software

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [NHS Business Services Authority](/buyers/nhs-business-services-authority/contract-awards)
- Contract winner: Sprout Social, Inc\.
- Award value: £181,907
- Tender value: £218,288
- Award date: 20 October 2026
- Published: 4 November 2026
- Contract start: 25 October 2026
- Contract end: 24 October 2029
- Stage: awarded
- Procurement category: services
- Notice ID: 9b293663-5e14-477a-93b9-c4f2b8a9fd00-920555
- OCID: ocds-b5fd17-d630d635-6bee-48ec-8383-a0ea544a4f25

## Description

The scope of the contract includes the single-view management of the NHSBSA's social media accounts \(Facebook, Twitter etc\.\) for customer engagement and marketing\. The software will actively monitor relevant online conversations and provide insight from reporting and analytics\. The contract is used by the Communications and Marketing Team, Contact Centre Services Team, and Pensions\. The costs are split between the 3 areas depending on users required\.

## Related contract awards

- [Business Intelligence and Data Anlaytics Platform](/contracts/ocds-b5fd17-8ec1be80-4f92-4374-8cc1-45bc80acb3aa): NHS Business Services Authority
- [C475892 WebEDI Support and Maintenance Services](/contracts/ocds-b5fd17-5bab52dd-bc4e-4219-9e71-8f781542d12b): NHS Business Services Authority
- [Digital and Technology Solutions Professional Level 6 Apprenticeship](/contracts/ocds-b5fd17-77b880b3-b5cb-422e-a9f4-8938d2838c1c): NHS Business Services Authority
- [1RZY - Service-Other/General Professional](/contracts/ocds-b5fd17-50a94fde-8e9a-49bc-b4c1-56cd6bdfb0b1): NEWCASTLE UNIVERSITY
- [1RZY - Service-Other/General Professional](/contracts/ocds-b5fd17-04e9550c-222f-45ae-a45f-88ec26e30142): NEWCASTLE UNIVERSITY
- [1RZY - Service - General Professional](/contracts/ocds-b5fd17-afcda378-a531-4188-b759-39f5260587d3): NEWCASTLE UNIVERSITY

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/9b293663-5e14-477a-93b9-c4f2b8a9fd00-920555)
