# Research into attitudes towards offensive language on Television, including Video-on-Demand services and Radio 2025

> A sourced UK public sector contract award published by OFCOM.

## Key facts

- Buyer: [OFCOM](/buyers/ofcom/contract-awards)
- Supplier: [Ipsos UK](/suppliers/ipsos-uk/public-sector-contract-awards)
- Award value: £197,520
- Tender value: £197,520
- Award date: 12 January 2026
- Published: 11 March 2026
- Contract start: 27 January 2026
- Contract end: 31 August 2026
- Stage: awarded
- Procurement category: services
- Notice ID: 6efbb5c7-5c4f-44c0-a5f6-12895cde1a2a-888069
- OCID: ocds-b5fd17-b50ce093-4238-4e7f-b032-a13690d1c3bc

## Description

Mixed methods research to provide Ofcom with an updated understanding of audience attitudes towards the acceptability of offensive language/ gestures in programmes on TV, radio and accessed through video-on-demand services\.

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## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/6efbb5c7-5c4f-44c0-a5f6-12895cde1a2a-888069)