# BTA1759 A/B Testing Software and Services

> A sourced UK public sector contract award published by VisitBritain.

## Key facts

- Buyer: [VisitBritain](/buyers/visitbritain/contract-awards)
- Tender value: £120,000
- Published: 28 November 2022
- Contract start: 13 February 2023
- Contract end: 12 February 2025
- Stage: open_tender
- Procurement category: services
- Notice ID: 5a02638e-3fa5-454a-8f15-985c3f6a4deb-593820
- OCID: ocds-b5fd17-b038d400-7f8a-4a5c-a7ef-9274d681fd00

## Description

VisitBritain is seeking to procure a supplier of A/B testing, Software and Services\. A/B Testing delivers randomised experiments to the front end of user websites, of multiple variants, to seek the most preferential outcome\. The Term of the Contract is expected for an initial period of two years\. The contract is anticipated to commence in February 2023 and end in February 2025\. The contract will include the option to extend at BTA's discretion for up to a maximum of 2 x 12 month periods\. Procurement documents can be seen on the Atamis E-sourcing portal\. To register and log in as a Supplier on Atamis, please use the following link: https://visitbritain\.force\.com/s/Welcome\. If you experience any technical difficulties, please call the Atamis e-sourcing portal Helpdesk on Phone: 029 2279 0052 , E-mail: support@atamis\.co\.uk or access the Atamis Supplier Portal User Guide\.

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## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/5a02638e-3fa5-454a-8f15-985c3f6a4deb-593820)