# Digital media planning and management services

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [National Institute For Health And Care Excellence](/buyers/national-institute-for-health-and-care-excellence/contract-awards)
- Contract winner: Golley Slater Group Limited
- Award value: £170,000
- Tender value: £170,000
- Award date: 30 April 2024
- Published: 13 June 2024
- Contract start: 26 April 2024
- Contract end: 25 April 2027
- Stage: awarded
- Procurement category: services
- Notice ID: fa58a87d-55e8-4322-91bc-ea8c58d0552b-759110
- OCID: ocds-b5fd17-afe04e23-c8ad-47c4-bd92-6f5d1370cf5d

## Description

Digital marketing strategy: NICE requires a supplier to shape our digital marketing strategy and campaign plans by understanding our objectives and our audiences' needs and sharing relevant insight and expertise to meet them\. Providing recommendations with a clear, insight-led rationale to support delivery of impactful and cost-effective paid digital marketing\. Campaign planning and delivery: Planning and delivering paid digital advertising, ensuring effective tracking of campaign objectives and associated goals, through analysis and evaluation of campaign performance data\. Working collaboratively with NICE's appointed creative agency, in-house designer and digital performance team to ensure campaign and media plans are aligned and KPIs are measured effectively\. Applications are via the Dynamic Purchasing System \(DPS\) framework RM6126 - Research and Insights\.

## Related contract awards

- [NICE Future ways of working](/contracts/ocds-b5fd17-7d6f605e-3799-4a5d-b763-845619eb8888): National Institute for Health and Care Excellence
- [NICE Reputational Research Programme](/contracts/ocds-b5fd17-89f587f3-27fd-46fe-a6aa-8ae34026d5f7): National Institute for Health and Care Excellence
- [NICE 2029 Strategy Support](/contracts/ocds-b5fd17-6f8b574a-6e61-4722-9d90-622290365bf6): National Institute for Health and Care Excellence
- [CA6208 - Employer engagement service provider](/contracts/ocds-b5fd17-07720500-8417-4893-b8c6-40f86bb13258): Bradford College
- [HDA Sales Agency Services - Contract Extension](/contracts/ocds-b5fd17-492afb4f-2249-4377-96d1-fc88ba4122f2): Sheffield Hallam University

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/fa58a87d-55e8-4322-91bc-ea8c58d0552b-759110)