Sales and Marketing Support for the Leisure Membership Scheme

Corby Borough Council (CBC) is seeking a company to provide Sales and Marketing support to Corby East Midlands International Pool and Lodge Park Sports Centre in relation to its Leisure Membership scheme. The Client would like to improve the participation, retention and quality of visit for customers to the health and fitness facilities and are seeking an experienced partner to assist them in their sales and promotion to meet this objective. The Client is therefore seeking the services of a suitably qualified and experienced company, who have the ability to combine the need for a commercial focus whilst delivering social objectives, and now invites companies to suggest ways in which they can guarantee minimum predicted income levels during the contract term. Alliance Leisure Services Ltd may suggest alterations to membership pricing structure, marketing methods, branding etc. for example; but must be sympathetic at all times to the Client's corporate policies and current customers.