# BTA1534 - England Brand

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [British Tourist Authority t/a VisitBritain/VisitEngland](/buyers/british-tourist-authority-t-a-visitbritain-visitengland/contract-awards)
- Contract winner: Four Communications Group Ltd
- Award value: £421,887
- Tender value: £421,887
- Award date: 16 December 2022
- Published: 28 July 2023
- Contract start: 5 December 2022
- Contract end: 31 March 2023
- Stage: awarded
- Procurement category: services
- Notice ID: 5dde41d7-aee0-4362-a2c1-722f13aa285b-667232
- OCID: ocds-b5fd17-a192e704-cdcb-4370-b872-ec4530f45033

## Description

VisitEngland is seeking an agency to help us develop a distinctive, global destination brand for England that speaks to multiple audiences and stakeholders - consumers \(UK and international\), destination management organisations \(DMOs\) and business event organisers\. Contract awarded after Further competition using Crown Commercial Services Framework RM6125: Campaign Solutions 2 - Lot 1: End to end campaign solutions\.

## Related contract awards

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- [BTA2229 - Data & Analytics Platform Architecture and Change Assurance service](/contracts/ocds-b5fd17-c5f5c5b2-2d5e-4366-8028-b7c5fc5516a8): British Tourist Authority t/a VisitBritain/VisitEngland
- [BTA2211 PaloAlto Prisma VPN Service](/contracts/ocds-b5fd17-9039eeea-5db0-4c1f-8857-c004fc52f9c4): British Tourist Authority t/a VisitBritain/VisitEngland
- [Childcare Choices Campaign ITT 2024 con\_25355](/contracts/ocds-b5fd17-f6a6c8cf-0ebc-4a58-9ba0-ae3e331a512c): Department for Education
- [Teaching Vacancies Service - PR & Stakeholder Engagement ITT 2023](/contracts/ocds-b5fd17-4fbac10c-e8cc-4edc-89fc-13bc25127152): Department for Education
- [Provision of Public Relations \(PR\) Agency Support](/contracts/ocds-b5fd17-16f3af64-17d4-45f8-b34c-65bbacf1b06a): Ministry of Justice

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/5dde41d7-aee0-4362-a2c1-722f13aa285b-667232)