# PH Live Longer Better physical activity actives DAX marketing campaign

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [HAMPSHIRE COUNTY COUNCIL](/buyers/hampshire-county-council/contract-awards)
- Contract winner: GLOBAL MEDIA GROUP SERVICES LIMITED
- Award value: £4,000
- Tender value: £4,000
- Award date: 27 November 2024
- Published: 3 December 2024
- Contract start: 29 November 2024
- Contract end: 23 February 2025
- Stage: awarded
- Procurement category: services
- Notice ID: f7ff450a-c678-42d1-adec-9c9d3453710a-807505
- OCID: ocds-b5fd17-976296fb-ff92-448a-a390-4c6bb3c2567e

## Description

40 second radio ad playing on DAX digital radio for 6 weeks, airing across Global radio stations and partner platforms/stations\. 186,112 impressions\. All production costs and required licences included\. Script to be provided\. Ad targeted at older adults in Hampshire aged 65\+ years \(excluding Portsmouth, Southampton and the Isle of Wight\)\.

## Related contract awards

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- [US road safety seat belts marketing campaign](/contracts/ocds-b5fd17-616751a8-39df-47b7-955a-df559ece363e): HAMPSHIRE COUNTY COUNCIL
- [PH NHS Health Checks Marketing Campaign - Digital Radio](/contracts/ocds-b5fd17-e18c521f-4a60-427f-8e72-4ca975d29135): HAMPSHIRE COUNTY COUNCIL
- [US Country Parks and Farms spring-summer marketing campaign](/contracts/ocds-b5fd17-df1e1ed5-308d-456c-b514-16bb422a9457): HAMPSHIRE COUNTY COUNCIL

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/f7ff450a-c678-42d1-adec-9c9d3453710a-807505)