# TfL 94523 - Through the Line Strategic Thinking, Creative Development and Production Services Agency

> Tender notice from UK public-sector procurement sources.

## Key facts

- Public buyer: [Transport for London](/buyers/transport-for-london/contract-awards)
- Tender value: £20,000,000
- Published: 14 August 2019
- Planned start: 7 June 2020
- Planned end: 29 February 2024
- Stage: open_tender
- Procurement category: services
- Notice ID: d3f30bc7-7c56-4555-9a4f-d59728295cb4-308221
- OCID: ocds-b5fd17-92fb4cbf-0f0d-4f9c-91a4-709162986ab7

## Description

Transport for London \(TfL\) requires a contract to be put in place for a creative agency partner; TfL is conducting a competitive tender for this contract for a duration of two \(2\) years with an option to extend for up to a further two \(2\) one \(1\) year options, i\.e\. a maximum of 2\+1\+1 years\. We are seeking a best-in-class through the line creative agency that will work together with our selected above the line media agency to deliver media neutral integrated behaviour change marketing communications, strategic planning and implementation\. Agencies must be capable of long-term, strategic thinking for the TfL brand and across its portfolio, as well as for individual integrated through the line campaign briefs \.

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## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/d3f30bc7-7c56-4555-9a4f-d59728295cb4-308221)