# Market Research and Marketing Strategy Services

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [RSSB](/buyers/rssb/contract-awards)
- Contract winner: 23 RED
- Award value: £520,000
- Tender value: £520,000
- Award date: 26 July 2017
- Published: 13 October 2017
- Contract start: 21 September 2017
- Contract end: 1 July 2020
- Stage: awarded
- Procurement category: services
- Notice ID: 3ffe4f73-4fd1-4339-a3b4-add7590b23d3-176117
- OCID: ocds-b5fd17-90022d24-ec3c-447f-a5f2-e4e6b31b1919

## Description

RSSB wish to embark on a programme of work which will start with market research to identify and validate our target individuals, why they are not attracted to careers in the rail sector and the possible channels to market to the individuals\. This will be followed by the development of a strategic and operational plan for promotion and attraction activities to build the supply chain of suitable candidates to enter the rail sector\.

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## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/3ffe4f73-4fd1-4339-a3b4-add7590b23d3-176117)