The Insights Family annual subscription

Ofcom has subscribed to The Insight Family. This will give us access to datasets that will allow us to:

- Access contextual information about the media attitudes and behaviours of children and young people; - Access contextual information about the attitudes of parents of children aged 1-16; - Keep our finger on the pulse by accessing very recent data (i.e. in the behaviours).

We expect the dataset to prove valuable for several projects, including Media Literacy and others within the Children Programme of Research.