# Media Strategy, Planning and Buying Services Business Case for Armed Forces Recruitment

> A sourced UK public sector contract award published by Ministry of Defence.

## Key facts

- Buyer: [Ministry of Defence](/buyers/ministry-of-defence/contract-awards)
- Supplier: [Wavemaker Limited](/suppliers/wavemaker/public-sector-contract-awards)
- Award value: £38,000,000
- Award date: 6 May 2026
- Published: 17 June 2026
- Contract start: 18 May 2026
- Contract end: 17 May 2027
- Stage: awarded
- Procurement category: services
- Notice ID: 8888d6aa-0c60-4585-ab78-11daab784473-902523
- OCID: ocds-b5fd17-7686550d-7810-4403-ae52-dea5d58cf3a3

## Description

The procurement of external media activity across regional, national, and international platforms-including radio, television, cinema, press, digital channels, social media, and out of home advertising\.

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## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/8888d6aa-0c60-4585-ab78-11daab784473-902523)