# Consumer Insights Tracker

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [Food Standards Agency](/buyers/the-food-standards-agency/contract-awards)
- Contract winner: [YOUGOV PLC](/contract-winners/yougov/public-sector-contract-awards)
- Award value: £179,480
- Tender value: £179,480
- Award date: 7 June 2023
- Published: 5 July 2023
- Contract start: 8 June 2023
- Contract end: 31 March 2026
- Stage: awarded
- Procurement category: services
- Notice ID: cf866e0c-fef6-4bee-8998-9c8d680b32f9-659919
- OCID: ocds-b5fd17-569b49c4-56ab-4c7c-861d-3577ef3fc0ac

## Description

The aim of this research is to understand consumer's behaviour and perceptions on a range of topical issues \(currently the Consumer Insights Tracker is focussed on collecting data on food availability, food insecurity, concerns in relation to the food industry, consumer trust/confidence in the food supply chain and in the FSA as a regulator\)\. These insights should be collected on a monthly basis, supplementing other sources of information \(namely the FSA's Food and You 2 survey\) and providing timeseries and demographic insights to key stakeholders\. These insights should be representative of the adult population in England, Wales and Northern Ireland\.

## Related contract awards

- [Car Hire](/contracts/ocds-b5fd17-36d0fcb4-d20a-4382-a796-05996e05c57b): Food Standards Agency
- [Campaign Partnerships](/contracts/ocds-b5fd17-fa7d0ccb-cbc6-4f45-a9c4-29a0b2a5f5a8): Food Standards Agency
- [Cloud Infrastructure Management](/contracts/ocds-b5fd17-567c784f-b488-44fe-a85f-b29ce5d8c320): Food Standards Agency
- [Access to Financial Products](/contracts/ocds-b5fd17-57476131-0136-44d3-ae08-d2814d6dc493): FCA
- [Lived Experiences of Adequacy in Retirement](/contracts/ocds-b5fd17-a51e24b8-6b55-458e-81f2-c7827a18b340): Department for Work and Pensions
- [Insight DDC Polling](/contracts/ocds-b5fd17-67c52d34-f53b-4401-8d2a-de11232a8878): MINISTRY OF DEFENCE

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/cf866e0c-fef6-4bee-8998-9c8d680b32f9-659919)