# Global Britain Research - Perception of the UK

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: Foreign & Commonwealth Office
- Contract winner: [Populus Ltd](/contract-winners/populus/public-sector-contract-awards)
- Award value: £160,000
- Tender value: £160,000
- Award date: 28 February 2018
- Published: 5 March 2018
- Contract start: 1 March 2018
- Contract end: 28 February 2019
- Stage: awarded
- Procurement category: services
- Notice ID: a02551f1-c58a-4391-a99f-e605180a4fd6-203224
- OCID: ocds-b5fd17-49dd9c2b-e144-4c1f-8fe8-d0086ae03bae

## Description

To benchmark public opinion about Britain's position in the world, in countries that are a priority for HMG engagement, aligned with Global Britain policy and communication objectives and highlight the relative strengths and weaknesses in perceptions of Britain among the target countries\.

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## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/a02551f1-c58a-4391-a99f-e605180a4fd6-203224)