1516BT17 Understanding the online e-cigarette market

The main aim of this research is to explore the online e-cigarette market, and to provide insights into its scale and characteristics. Primarily, we expect this to be in the form of a qualitative consultation with those involved in the supply chain of e-cigarettes. A small scale survey should also be undertaken to explore the demand side of the market.

Additional information: This contract was let by a mini competition within the DWP Social and Economic Research Framework 2013