Website Development and Support

The Centre for Ageing Better's strategy, which launched in the summer of 2018, highlights our aspiration to build upon our established credibility and use a bolder voice to call for changes in society. The strategy also emphasises our work being grounded in evidence and an enhanced aim of shifting attitudes and influencing national policy. Over a period of 12-18 months, Ageing Better's aim is to continue development and maintenance of the website as well as complete significant work on the design, content, UX and integration of tools While we do not feel that a substantial redesign or a new build of the website is required at this stage, we see this is an opportunity to make improvements across key areas of the website to improve its longevity and align it more closely with our organisational goals. Alongside this contract, we are also inviting bids on a piece of work to refresh and enhance our brand, both in terms of look and feel and in terms of our tone of voice.